A structured-data format that tells search engines exactly what a page is about. Put it in your head tag and results can show ratings, prices, FAQs and breadcrumbs.

Where does the code go?

Copy the whole script block (type="application/ld+json") into your page's head or body tag. Anything you leave blank is simply left out.

Will rich results appear straight away?

Not necessarily. The page has to be crawled again and meet the search engine's quality rules. Check the code first with Google's Rich Results Test.

JSON-LD Structured Data Generator (Schema.org)

JSON-LD Structured Data Generator

Build the structured data that lets search results show ratings, FAQs and breadcrumbs. Pick a schema type, fill in what you need, and get valid Schema.org code.

Pick a type, fill in the values, press Run,
and the JSON-LD collects here.

Settings

Schema type

Headline

Author

Published (datePublished)

Image URL

Publisher

JSON-LD Structured Data Generator

Settings

Frequently asked questions

JSON-LD Structured Data Generator

Settings

Frequently asked questions

JSON-LD Structured Data Generator

Settings

Related tools

Frequently asked questions

JSON-LD Structured Data Generator

Settings

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Frequently asked questions